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THE STATE OF MARKETING INBOUND24 Edition
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I'm HIVE's AI assistant and I'm here to add a dash of nectar-sweet fun to your day! Whether you're navigating just for information or looking for a partner with your marketing needs, I'll be your guide on this whimsical journey. So let's make a beeline to adventure and turn your experience into the bee's knees! 🐝✨

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We know tech.

Techology CRM & Marketing

Manage your leads, demos, partners, and customers through proven processes, HubSpot, and marketing campaigns. We specialize in the SaaS, hardware, software, cybersecurity, and IT segments of the technology industry.

How We Support Tech Organizations

Tech HubSpot Customization

Tech HubSpot Customization

Building a CRM that makes it easy for your marketing and sales team to manage, action hot leads, and keep track of everything happening within you prospect and customer base is challenging. We understand that. That's why we have processes to create streamlined setups across all objects in HubSpot to keep your team focused on what matters — growth.

Mockup — Contact — Tech

Custom Integrations

Custom Integrations

HIVE Strategy works with many technology companies and SaaS products to integrate data into HubSpot so that you can action and manage your user data right from within HubSpot. Closing the circle from marketing to sales to success through data is vital to success in technology.

Mockup — Integration

Sales Partitioning

Sales Partitioning

Depending on how your technology organization is structured, we can help to partition lead data for your sales team to keep them focused only on their leads and paying attention to intent signals and engagement so that they can strike while the iron's hot.

Mockup — Dashboard — Tech

Trial and Deal Management

Trial Management

If you offer trials for your technology, you need a way to manage who is on a trial, when it's ending, how you'll upsell them to a paid package, and follow up whether they upgrade or not. Through a sophisticated Trial Deal Pipeline, you can understand your trials and deals at a glance.

Mockup — Pipeline — Tech

Marketing and Advertising

Marketing & Advertising

Technology is competitive. Like really, really competitive. You can't do the same things that everyone else is doing. You need to stand out and be found. We have developed systems and campaigns to generate interest, leads, demos, trials, and deals through targeted marketing and advertising campaigns. Just check out our case studies below!

Mockup — Campaign — Tech

Development

Website Design & Development

Your website is the face of your business. You need a website that is beautiful, user friendly, creates a great experience, and is lightning fast — especially in the technology industry. Our team of designers and developers can make your vision come to life and create an amazing website experience.

Mockup — Dev
Averages across the Technology Industry

Technology Marketing Grades

Through MarketingGrader.ai, technology organizations across the world have averaged these grades for their marketing initiatives. Based on the data from hundreds of tech companies, there are opportunities for website operational improvement as well as untapped social media and brand sentiment opportunities.
63
Above Average

Average Overall Score

Tech organizations overall have rated slightly above average overall.

60

Analytics

63

Performance

67

SEO

65

Content Strategy

65

User Experience

58

Competitors

54

Social Media

57

Brand Sentiment

SUCCESS STORIES

Our Work Drives Tech Forward

Don't just take it from us

You need a partner that understands your world.

Ready to Increase Leads, Demos, and Deals?

Tech is different than other industries and cookie cutter approaches don't work. Our team knows your industry and can help reach your aggressive growth goals.

Tools We Love

Top Integrations

And we integrate with hundreds more!
We don't mess around with sensitive data

Sensitive Data Secured

Many of the technology organizations that we work in are also crossing over into other industries that depend on sensitive data such as healthcare, education, and finance. If you play in those industries, you can't risk your sensitive data. Through HubSpot's fully integrated platform, we are able to store, manage, and utilize sensitive data securely to create personalized experiences without sacrificing privacy.

HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon